2010年11月19日星期五

The NFL wants to go, but remains the big question

I spent three days in New York in the Sports Business Journal Sports Media and Technology Conference. The conference was attended by all key players in the sports programming and distribution (Comcast Sports, Fox Sports, DirecTV, Microsoft, ESPN, Turner Broadcasting, CBS Sports, NBC, Time Warner Cable, Verizon, Yahoo and many others) took part.
As an agent, I need at the forefront of 2010 pro bowl 4 Brett Favre Blue jersey
new media, so you better service and support are my customers. It is important to understand for the operator and communicate with the media. I know that my own conversation to change with the coach and the players. Rates such as Public Relations replaced by social media strategy. Many players and coaches have been in the use of media to build their personal brands, regardless of their growing team.
Twitter and Facebook have become popular and get powerful tools for athletes direct access to their fans and the media, while controlling their own content. The new challenge for the big media and the NFL, as she shares the methods of distribution, including video streaming to smartphones and iPads. If many of the illegal network were negotiated many years ago, there was no language for smartphones, iPad, or Google TV. Fans want instant access to your computer, stats and fantasy updates to listing on any screen of your choice. The NFL wants to deliver, but there remains the big question, the gates are pleased to participate with him and without cannibalizing their own programs?
During the conference, had a cordial conversation with Dolphins owner Stephen Ross. He wants the fans to give access through a game FanVision is a handheld device that you are statistics, replication, and possibly other games. Their commitment is so high that the company purchased and already with 12 arenas in the league, as well as Michigan and the University of Miami together to provide the service.
With technological progress in all these smart displays, this means even more ways to distribute the product in the NFL. Most forms of 6 Sanchez White Jersey
distribution, it is more partnership agreements, the more sales the same for the NFL and the players. The cake is still growing.
One of the most interesting and logical that I heard was on the IPAD and how is the new frontier for the delivery. One could say that every effort at the conference to develop fast, as one of the first on the market with its contents. The other reality is that technology is so fast that it changed even a Wild West feeling of excitement and confusion no immediate plans for the final delivery of the content of the fans.

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